Google Plus as a Professional Communication Tool
The following is a guest post by Shay Shaked. I’ve been messing around with Google Plus for about two weeks now. It occurred to me, after reading Tom Johnson’s latest post about content strategy and listening to his podcast about the same topic, that Google Plus is, perhaps unintentionally, the best professional social network with (Read more...)
Diverging Directions for Tech Comm: Social Media or Structured Authoring
Two powerful trends in tech comm seem to be moving in different directions: social media and structured authoring. I have used a wiki as my primary format for documentation for the past year and a half. I tried to corral a group of volunteer technical writers to edit and update the wiki, because I embraced (Read more...)
Moving from Google Reader to Twitter Hashtags
On my smartphone, I used to have Google Reader as one of my four quicklinks on the bottom toolbar. I recently replaced it with Twitter Topic, an app that shows all tweets that meet a specific hashtag. For example, if I’m interested in reading about other experiences at Confab, I’ll search for the #confab topic. (Read more...)
Collaborative Posts Q&A
Kristi Leach interviewed me for a quick Q&A about the occasional collaborative posts that I do on this site. You can read the interview on Kristi’s site, Why Tech Comm. Here’s an excerpt: When I was deciding on a format for my workshop, Grassroots Documentation Testing, I thought of Tom Johnson’s collaborative posts on his (Read more...)
The Real Source of Findability
I was talking to a colleague today about wikis when he mentioned Google, and how Google has such a brilliantly simple solution that allows users to find content. With Google, there’s a search box. The users type keywords they want information about, and most of the time Google returns brilliantly relevant results. While some credit (Read more...)
Trends in Search Engine Optimization — Shifting from Search to Social?
In The Big Shift from Search to Social, Anne Gentle notes the growing problem with Google’s search and trends towards alternative search sources, such as social networks like Facebook. She links to an stirring NY Times article called The Dirty Little Secrets of Search, which I recommend reading. The NYTimes article exposes how search engines (Read more...)